EDEN STRADER

Business Coach for Driven Photographers

and Creative Entrepreneurs.

Round’ here, we help creatives build intuitive and soul-based brands, market using data-driven strategies, create goal-driven and precise launch plans, build clear, systematic workflows for themselves and their clients, and propel their businesses forward with actionable steps alongside transformational alignment.

The TLDR (for my skimmers): Here at Eden Strader, I believe you can transform your passion into a thriving online business without sacrificing your sanity or your weekends.

I'm Eden, a photographer, coach, and a massive advocate for quitting your corporate job and going all in on your entrepreneurial dreams. I started as a destination wedding photographer turned business coach who now leads other creative entrepreneurs in building a life filled with artistic growth, wealth, and freedom.

I have grown a seven-figure business by 28 and helped hundreds of entrepreneurs grow, scale, and dominate in their industries.

If you're a creative who wants to turn business chaos into cash and alignment, with strategy, sustainability, and soul, you're in the right place.

ABOUT EDEN

Your Go-To Business Coach For Systems, Strategy, and Soul

A LITTLE MORE ABOUT ME >

AS SEEN IN

MARTHA STEWART WEDDINGS
JUNEBUG WEDDINGS
FOX NEWS
GREEN WEDDING SHOES
SHOOT + SHARE'S 2ND PLACE
UTAH VALLEY BRIDE
THE VENUE REPORT
AND MANY MORE..

Work Together One-on-One

Ditch the overwhelm, stress, and stuck energy with 1:1 business coaching for photographers. Each 1:1 session is geared towards:

Analyzing: We start by auditing where you are now and where you want to go. Then, we create a soul-led, strategic blueprint tailored to you and your goals.

Strategizing: Your brand strategy should be as unique as you are, so together, we will create a plan that honors your individuality and gets you tangible results. No fluff; all function.

Sustainability: Our journey together doesn't end after our first session. You will continue to adjust, learn, and shift to create sustainable shifts in your business. In other words, we create an ongoing plan that grows with you.

ONLINE COURSES FOR THE SELF-LED

Ready to build your business and your skill set? As a dedicated business coach for photographers, my online courses offer:

Expert Education: I collaborate with the best in the business to offer modules from industry experts.

Flexible Learning: Learn on your terms and in your PJs. With flexible education that flows with your schedule, you never have to compromise on quality, content, or your time.

Creative Community: Join a community of creatives that get you. Our community is full of industry entrepreneurs that you can network, share, and grow with

PRESS PLAY ON THE PODCAST

Grab your coffee and big dreams; this podcast is an experience for creatives who mean business. With every sip of your latte, you'll get ah-ha moments and industry insights. As your go-to business coach for photographers, expect episodes that feature:

Guest Interviews: Hear from industry leaders who bring hot insights, new strategies, and knowledge you can implement today.
Hot Topics: We have a knack for knowing the latest trends, and each episode covers the hottest topics, from mindset to the latest in AI technology or tips for client management.

Candid Convos: We get really personal round here, going deep into life, business, and everything in between. Your life and business go hand in hand, and we will cover it all!

HERE'S HOW TO LEARN FROM US

LET'S DO THIS >

SHOP NOW >

TAKE A LISTEN >

LET'S GET LIT

The photographer's guide to flash and artificial light. Ready to master your skills, book dream clients, and scale your business and bank account? This guide is your ultimate photography business coach freebie!

PINTEREST POSSIBILITIES

Ditch the marketing strategies that suck and grab this guide to using Pinterest as your new favorite marketing tool. I promise once you start pinning, you won't be able to stop- it's addictive.

THE MANIFESTATION CHALLENGE

Mindset is the key to your success, and this challenge will help you manifest the life you created on your vision board (so you can actually live it). It's a total reality upgrade; and the reviews speak for themselves.

Systems + strategy workbook

Ready to shift from hustle to confident CEO? Build your systems and strategy so you can get your weekends back.

.. OR YOU CAN START WITH SOME OF OUR FAVORITE FREEBIES

WEDDING QUESTIONNAIRE

Ready to give your clients the ultimate experience? Grab our 9+ page pre-wedding questionnaire and start up-leveling your client workflows and experiences

Have you ever scrolled through Instagram and wondered how some photographers seem to have it all? The great clients, stunning portfolios, and booked calendar full of dream projects?

I'll let you know the secret: they invested in a photography business coach. And here's why. With the right mentorship, you can:

Find Balance: Learn how to create a business that supports your lifestyle, not the other way around.

Build Your Bank Account: Learn how to do what you love with clients you love in a way that increases profits and confidence.

Create Client Relationships: Learn how to create a personal brand that balances client management for long-term success and fulfillment.

Yum.

BUSINESS COACHING IS THE ANSWER TO

how do they have it all?

LEARN HOW >

"I came to Eden feeling lost in my strategy! I felt like I was drowning in a sea of sameness and not really able to articulate what my true value proposition was, or what marketing avenues I should be focusing on. Working with her in a Marketing Consultation was the clarity I needed to take action and turn things around in my business and brand.

I've done a lot of education and have often felt overwhelmed with the amount of information thrown at me, but Eden made things straight forward. She dove into the analytics of my business and came prepared with a plan for me to move forward.

There was no frill or fluff, it was very to the point in a way that I've never experienced before. I left with a REAL, tangible plan that I could implement on my own. To say I was impressed, relieved, and excited would be an understatement. Thank you Eden for helping me see gaps in my business and where I have low hanging fruit I can tackle, as well as identifying bigger projects I can add to my long-term goals. You are the best! "

"Eden helped me immensely. This consultation gave me the clarity and confidence I needed to get shit done in my business marketing. I was so overwhelmed with options that I ended up basically running in place all year, but Eden helped quiet the noise and show me the very exact specific things I need to do.

I got a PLAN, tailored specifically to the needs of my business based on facts. I can’t emphasize enough how helpful it is for someone to dive into the analytics and services you offer and come up with a game plan that makes sense and feels unique.

This consultation has made me so pumped to work with Eden in the future - I’m literally structuring my yearly budget to save for her services in the future because she WORKS FOR YOU. There is so much value to her magic."

"Eden’s perspective on business is refreshing, intuitive, and inspiring. She encourages your ability to grow as both a human and an entrepreneur in a way that is at once challenging and supportive — she’s the best of both worlds.

My VIP day with her was EXACTLY what I needed to understand both the big picture and the granular next steps for growing my business. She even delivers an actual blueprint for how to move forward; the level of expertise she provides is the perfect balance of hand-holding and empowerment.

Her approach is delivered with empathy and my time with Eden always inspires me to live my best life. It’s obvious she cares deeply about serving her clients well. I will continue to invest in her coaching as my business grows; I really believe her approach is an ideal model for the modern creative business owner. "

from entrepreneurs like you..

BUSINESS COACH FOR PHOTOGRAPHERS

WHERE SOUL MEETS STRATEGY

AROUND HERE, WE SETTLE FOR NOTHING LESS THAN PERSONAL AND PROFESSIONAL FULFILLMENT

HERE'S WHAT BUSINESS COACHES FOR PHOTOGRAPHERS (THAT'S ME) REALLY WANT YOU TO KNOW...

As your go-to business coach for photographers, I have one clear focus. No more "surviving." It's time to create a new path for sustainable success and an intentional life, and we are claiming our weekends back in the meantime.

You only get one life and should enjoy it to the fullest, without the struggle and stress. In other words, Your business should work for you, not the other way around. We want you to know that you do have the power to build a fulfilling business and a life you are head over heels in love with, and we will help you do it.

We also want you to know that a perfect business blends soul and strategy. That's why we want to identify what feels fun and fulfilling to our clients before diving into the data so we can help you create a business that aligns fully with what lights you up.

We also really want you to know that you can take your business from side gig to CEO with strategies that will blend your intuition with techniques and systems proven to bring in more money while taking less time.

Oh, and once we have those systems in place? We will help you build batching techniques to map out the rest of the year so you can take the guesswork out of your business and spend more time doing what you love (insert farmers markets, weekend getaways, and dance parties here).

WE CHOOSE DISCOMFORT OVER MEDIOCRITY, ALWAYS. WE PRIORITIZE THE PATH TOWARD HAPPINESS, EVEN IF IT'S LESS TRAVELED. WE PUSH PAST DISCOMFORT TO BETTER OUR SKILLS, MOTIVATION, MINDSET, PORTFOLIOS, SYSTEMS, AND ALIGNMENT.

WE PRIORITIZE EMPOWERMENT. WE HOLD SPACE FOR BEING OURSELVES. WE CELEBRATE EVERYONE. WE'RE ENDING THE SCARCITY MINDSET. WE BELIEVE YOUR SUCCESS IS OUR SUCCESS.

WE BELIEVE THAT A BEAUTIFUL BUSINESS SUPPORTS A BEAUTIFUL LIFE. WE KNOW YOU DESERVE TO BE EMPOWERED AND SEEN IN ALL OF YOUR GLORY - NOT JUST AS A BUSINESS OWNER BUT AS A HUMAN BEING, TOO. WE CAN'T WAIT TO HELP YOU GET THERE.

COME SCROLL THE ONLINE RESOURCES >

word on the street about your new business coach:

"I FOUND YOU ON MY EXPLORE PAGE. I BINGED EVERY EPISODE OF THAT’S MY PERSONAL BUSINESS OVER 3 DAYS AND MOST I’VE LISTENED TO MULTIPLE TIMES.

I WAS JUST WALKING AROUND MY HOUSE SMILING ALL DAY LONG. SINCE THEN I’VE BOUGHT THE PINTEREST COURSE, CALLING ALL BRANDS, THE HARSH LIGHT AND ARTIFICIAL LIGHT COURSE (AND QUIT MY OTHER JOB TO GO FULL TIME). IT HONESTLY FEELS LIKE YOU GAVE ME THE KEYS TO A NEW LIFE....

"eden should just have my business card on file because every single time this woman drops a new course or resource, I buy it! I started with calling all brands, and then had to also purchase systems, strategy, and soul. there is so much info and so many voices talking about what you need to do and all that stuff, but eden said it in such a way that has actually clicked for me in a way it never has. i'm still going back to this course over and over again because i learn something new each time. i'll should it from the rooftops.. eden freaking strader is a genius and knows what she's talking about!"

...YOU HAVE COMPLETELY CHANGED MY MINDSET IN ALL ASPECTS OF MY LIFE AND BUSINESS. ALL OF MY FEELINGS, DREAMS AND FEARS FEEL SO VALIDATED WHEN I’M IN YOUR LITTLE CORNER OF SPOTIFY. BECAUSE OF YOU, I AM MOTIVATED TO WORK HARD BUT ALSO MOTIVATED TO TAKE TIME OFF FOR ALL THE THINGS I LOVE."

"i am 100x grateful for you! You've spoken to my little business soul in ways no one else has been able to. and if just one person can experience the experience i've had with you, i just know that not only will it make their business better, but their life (too)"

"literally don't know where i'd be without you, i'm just endlessly grateful for you eden"

BUSINESS COACHING SHOULD BE FUN.

IT SHOULD BE EMPOWERING. IT SHOULD BE ACTIONABLE.

IT SHOULD BE A MIX OF DATA, STRATEGY, AND HARD WORK.

We get it - there are a lot of coaches in the market, so why should you pick us? For starters, we show up for you at the deepest level. We don't just package up a pretty program in a bow and call it done. Instead, we offer personalized coaching, tailored courses, and a community that genuinely cares about your success.

And you should also know that we walk the talk. We are not just another online resource with outdated and oversaturated coaching and education. We have a proven track record for success because we have walked in the same Doc Martins as you.

As the go-to strategic business coach for photographers and other creative entrepreneurs, we're going to show up for you. So, the only question left to ask yourself is, are you ready to show up for yourself? (I hope it's a yes).

Why choose us as your photography business coach?

And as an added reason to choose us, we are a queer-affirming (and owned), BIPOC-inclusive, safe, and loving space. Nothing less than a celebration for everyone will be tolerated in our online sphere. Hatred and bigotry are the only things not welcome here.

Together, I hope we can create a beautiful world—both in real life and virtually—where all humans thrive, are loved, and are fulfilled personally and financially.

VIEW YOUR BUSINESS COACHING OPTIONS

ONE ON ONE COACHING

FREEBIES

TEMPLATES

ONLINE COURSES

PODCAST

PRESETS

LOOKING FOR A LITTLE EXTRA BUSINESS SUPPORT?

LOOKING TO TAKE CARE OF BUSINESS YOURSELF?

Ditch the scrambling and stress, and join us for 1:1 mentoring with options tailored to you. From hourly programs to yearly commitments, we are here for you. We have the business coaching option for you no matter where you are in your business, where you want to go, or what you need support on.

Are you more of a DIY babe that wants to handle business yourself? We love that, too! We offer every template you need to build your business, with everything from Canva investment guides to Showit website templates.

Need to elevate your Instagram stories? Want to streamline your marketing? Need the perfect pricing guide? Or maybe you need a website that has your clients booking spots faster than you can find your morning cup of coffee. Whatever you need, we have you covered. Our templates will save you time, give your brand aesthetics a creative edge, and accelerate your growth. We like to think that these are not "just" templates. They are your toolkit for killing the photography game, all from the comfort of your couch and computer.

What's the ROI of hiring a business coach for photographers?
This is a good one, and I would explain it like this: every mistake you avoid, every strategy you implement, and every client you gain is a direct return on your investment. If you take what we teach you and implement it, you will have success.

How quickly can I expect results?
Look, we won't make unrealistic get-rich-quick schemes around here. While wanting instant results is tempting, remember that building a sustainable business takes time. But we can tell you that when you show up and do the work, you'll start seeing small wins immediately—whether in your workflow, client interactions, or overall mindset. It's a marathon, not a race bb.

WHY? HOW?

STILL GOT QUESTIONS?
You have a list of questions, and as your favorite (fingers crossed) business coach for photographers, I have answers. So, let's tackle them all together.

YOU READY? >

"How do I even put into words how Eden’s courses have helped me as a photographer - it’s like I gained years of valuable experience literally overnight. I have invested in all of her lighting courses (Indoor/Artificial & Harsh Light) and they have given me sooooo much confidence on wedding days & during shoots.

I understand light on a completely different level, and see things that I literally didn’t see or think about before. My work since has been so much more consistent and easier to edit because of these and I am forever grateful!”

Also - I would add, I invest in education and am sometimes slightly disappointed. It is literally the opposite with every piece of education I have purchased from you - I learn so much and have even rewatched and gone back to them they are so good! You have become such a trusted resource for education for me!! So keep doing what you are doing!"

"Finding a good business coach is so daunting but hiring Eden was one of the best decisions I've made in the last five years of my business. The amount of in depth detail, honesty, connection, and real goals we planned for my business was insane.

There was no fluff, no forced "get over it and get it done" pressure, no question of doubt in my mind that she knows her stuff! I felt so liberated, excited and calm walking into that week after our call.

If you're on the fence to hire her, spend the money. It's not even a question of if it'll help you, it's just a fact that it will. And for those perfectionists reading this, sometimes I need my hand held while making decisions, too. Knowing that Eden actually cared about how I felt at the end, offering her time to answer emails if I had any other questions made a huge difference in feeling supported moving forward. And to Eden, I can not WAIT to work with you long term as a coach. With you I believe I could move the mountains I thought unmovable. Thank you for sharing your knowledge, honesty, and support! "

"As "only" a part-time couples and families photographer who hasn't done too many weddings and has only dabbled in flash, I was SO nervous going into the Artificial Light Workshop. I had never attended an in person workshop and was pretty intimidated walking in with no idea what to expect. However, I'm so, so glad I double dog dared myself to forgo my reservations and attend. Everyone was such a joy to work and learn alongside and I was able to meet both local photographers and some from around the country. The other attendees were all kind, encouraging, and respectful of each other's space, vision, and time with each of the two couples we had the opportunity to shoot.

As a host, Eden was welcoming, supportive, and willing to repeat everything she just said for us as many times as we needed it. She had clearly put so much time into making sure that everyone who attended was able to squeeze the absolute most out of the workshop as possible and didn't even judge me when she momentarily thought I call tripods "sticks", lol. From the (estimated) millions of personally curated thrifted purses, shoes, and other trinkets to use for flatlays and mock table settings, to the carefully chosen model wardrobes, to the venue itself, I was blown away. It felt like Christmas morning. Eden very obviously poured her heart and soul into this workshop and I'm so grateful she did. I left the workshop literally buzzing and stayed up ungodly late at night looking through photos from the day.

And the learning and love didn't even stop there! Eden has followed up and encouraged us to ask any follow up questions even now, weeks later. Eden, thank you for being the sun at the center of such a beautiful, welcoming photo community that you've created. You're the best!!"

Grab our fan favorite freebie - Let's Get Lit! The photographers guide to flash and artificial light.

Learn how flash works, how to use your settings, what gear to start with and scale with, and much more.

UNSURE HOW TO PHOTOGRAPH WITH FLASH?

Business Coach for Driven Photographers

ABOUT EDEN

AS SEEN IN

BUSINESS COACHING IS THE ANSWER TO

from entrepreneurs like you..

BUSINESS COACH FOR PHOTOGRAPHERS

word on the street about your new business coach:

BUSINESS COACHING SHOULD BE FUN.

Why choose us as your photography business coach?

VIEW YOUR BUSINESS COACHING OPTIONS

LOOKING FOR A LITTLE EXTRA BUSINESS SUPPORT?

LOOKING TO TAKE CARE OF BUSINESS YOURSELF?

WHY? HOW?

more from entrepreneurs like you..

business coach for photographers

Join the thousands of entrepreneurs who have us hoppin' in their inbox ..

Grab our fan favorite freebie - Let's Get Lit! The photographers guide to flash and artificial light.

Learn how flash works, how to use your settings, what gear to start with and scale with, and much more.

UNSURE HOW TO PHOTOGRAPH WITH FLASH?

Business Coach for Driven Photographers

ABOUT EDEN

AS SEEN IN

BUSINESS COACHING IS THE ANSWER TO

from entrepreneurs like you..

BUSINESS COACH FOR PHOTOGRAPHERS

word on the street about your new business coach:

BUSINESS COACHING SHOULD BE FUN.

Why choose us as your photography business coach?

VIEW YOUR BUSINESS COACHING OPTIONS

LOOKING FOR A LITTLE EXTRA BUSINESS SUPPORT?

LOOKING TO TAKE CARE OF BUSINESS YOURSELF?

WHY? HOW?

more from entrepreneurs like you..

business coach for photographers

Join the thousands of entrepreneurs who have us hoppin' in their inbox ..

Grab our fan favorite freebie - Let's Get Lit! The photographers guide to flash and artificial light.Learn how flash works, how to use your settings, what gear to start with and scale with, and much more.

UNSURE HOW TO PHOTOGRAPH WITH FLASH?

Grab our fan favorite freebie - Let's Get Lit! The photographers guide to flash and artificial light.

Learn how flash works, how to use your settings, what gear to start with and scale with, and much more.